Web & UX Design
Case Studies
Branding & Digital Presence
Overview
Led brand and web design to create a trustworthy, accessible experience for families navigating Alzheimer’s and dementia care.
Results
Delivered a clear, user-friendly website that improves accessibility, builds trust, and supports informed decision-making.
Halifax PLAYS
Recreation Director
Brand Refinement & Digital Presence
Overview
Refined brand standards and developed a cohesive website and social presence to strengthen identity and communication.
Results
Established a consistent, recognizable brand across digital platforms, improving clarity and audience engagement.
Evil Bitwide
Outreach Coordinator
Outreach Campaign
Overview
Designed a satirical, UX-driven campaign site presenting an “evil” alter ego of the brand through humor and interactive storytelling.
Results
Created an engaging, narrative-driven experience that rewards users with a seamless transition to the primary landing page.



